Don is desperate to arrive at tonight's Small Business Awards in a new prestige vehicle to impress his girlfriend, Bridget. Following a financial set back Don works to quickly increase sales. Sam, his daughter, lends her youthful, entrepreneurial skills to help raise cash via her social media endorsement business. Ray could solve Don's financial crisis by selling a Don's Dirty Dog Wash franchise but will only do so on the condition that Don hires Ray's transitioning son as the WWBG graphic designer.

Leslie disagrees with staff over his new role, and Ray struggles to convince him to have lower expectations; Don is visited by the ACCC, and Leslie helps Cody come up with an Indigenous women's fashion belt.

The `Ammo' has gone viral on Instagram, so Sam brings Coco in for a photo shoot; Don's son wants money so he can record an album.

When a Facebook video of the Cambodian manufacturer goes viral, the ammo belt success backfires; Don attends mediation for the Yaytionery's pineapple rubbers class action.

Don wants to please Bridget by delivering an order; Don and Vijay confront the Wharfies; Leslie's romantic encounter doesn't go well.

Don promotes the cowhide chairs on Gumtree out of anger with Bridget; Don and Sam have to go to mediation at the ATO; Don's son Alex wants income derived from the family trust; Sam has a hard time dealing with the family conflict.