Frequent Curb Your Enthusiasm director Robert Weide makes his feature directorial debut with this screen adaptation of British writer Toby Young's comedic novel of the same name. When self-promoting scribe Sidney Young (Simon Pegg) accepts a position as a contributing editor for iconic fashion magazine "Sharps", his subsequent attempts to ingratiate himself with both his egotistical boss, Clayton Harding, and the superficial celebrities who populate the pages of the magazine prove disastrously hilarious.