In TEXAS CHAINSAW MASSACRE, Lila (Elsie Fisher), Melody (Sarah Yarkin), Dante, and Ruth are four young adults who want to leave Austin behind and open up their own restaurants and art galleries in a small Texas ghost town. They hope to revitalize the town, preserve its character, and spur investment. But when they arrive in Harlow, they soon learn how desolate the town has become, with little to offer besides wary locals, suspicious cops, and gun-toting mechanics. Undaunted, they try to spruce up what they can before a bus filled with potential investors arrive. Above a seemingly abandoned orphanage, they see a faded and frayed Confederate flag hanging off a flagpole and immediately go inside to take it down. To their shock, they discover that the building is still occupied by Ginny, an elderly woman who ran the orphanage and claims to have no idea that her property was sold. Ginny lives in the building with a lurking and menacing figure, one of her orphans, now old, who remains in her care. When the police arrive to escort Ginny out of the building, she suffers a heart attack and dies on the way to the hospital in the ambulance. Upon seeing her death, the orphan, his face covered by his hair, goes on a murderous rampage. He's none other than the infamous serial killer Leatherface (Mark Burnham), whose killing spree in 1973 has become a horrific legend in the area and the stuff of true crime documentaries on TV. As he mourns Ginny's death, Leatherface is back and determined to get revenge on these newcomers to Harlow.