We're with the chambermaids as they spend days transforming the entire 3rd floor into a palace for foreign royalty who could cancel at a moment's notice. We observe the annual 2 week stay of the Melchors from California who have been coming for over 40 years; and we follow the energetic General Manager Thomas Kochs as he travels to New York to drum up new business from the top US travel agents.

The Crown Prince of Yugoslavia is a regular guest & he returns to stay in the suite where he was born in 1945. Joan Collins, Stephen Fry and the Emperor of Japan come to visit as well as 85 year-old Gerry Parker, an ex-East End bookmaker who has breakfasted at Claridge's for the last 40 years. GM Thomas Kochs takes any change very seriously and no decision.

It's mid summer madness at Claridge's, and it appears the whole world is coming through its doors. Thirty delegations from around the world are arriving for the Olympics. The red carpet is rolled out five times a day for Heads of State and Noma, ranked the World's No 1 restaurant, is setting up as a pop-up in the Ballroom.