Women have been trying to answer the question of "what do men think" for years. "Mind of a Man" tries to help them figure out what is on the mind of the average guy. Each half-hour episode pits two female contestants against each other as they try to correctly answer questions asked of 100 men. Helping the women along the way is a rotating celebrity panel composed of a mix of men and women who offer opinions. The contestant who is more successful in understanding the mind of a man wins the game and advances to the bonus round, in which she can amass up to $10,000.