Yasmine Pierards

Upon arriving at the first farm in Friesland, things kick off right away as dairy farmer Pier Jan immediately puts the influencers to work shovelling manure; the influencers must sleep in a hay barn for a few days.

Upon arrival, the influencers are immediately in complete shock: they must get to work on an ostrich farm. To make matters worse, they sleep together in one large army tent that they have to set up themselves, a guaranteed recipe for drama.

The influencers battle for a mysterious golden payslip while working among 23,000 turkeys; when Robbert arrives for the elimination, the claws are already out.

After the first influencer has been sent home, it's straight back to hard work on the dairy farm; there's also room for some countryside fun; the influencers dive into an ancient Frisian tradition, fierljeppen.

The once-large group of influencers has been winnowed down to the final few. They've endured blood, sweat, and tears, and now they face the ultimate test. Who has the knowledge, the skills, and the perseverance to claim victory?

After an influencer leaves, a romance ends, but a lazy contestant turns the farm toxic. An innocent game of clog tossing sparks an explosion of drama, and no one is safe on the farm anymore in Heels in the Hay.