Brian Wansink

Brian Wansink is a former American professor and researcher who worked in consumer behavior and marketing research. He is the former executive director of the USDA's Center for Nutrition Policy and Promotion and held the John S. Dyson Endowed Chair in the Applied Economics and Management Department at Cornell University, where he directed the Cornell Food and Brand Lab. Wansink's lab researched people's food choices and ways to improve those choices.