Legacy Makers

In this episode, Jacine Greenwood, founder of Roccoco Botanicals, shares her journey from building a skincare line in North Queensland to expanding into international markets. A self-taught formulator, Jacine developed botanical-based products designed to address acne and complex skin conditions. She reflects on overcoming personal and professional challenges, including health setbacks, while growing her company from a small home-based operation into a global brand. Jacine explains her approach to product formulation, the science behind botanical ingredients, and the role of innovation within the skincare industry. Her story highlights the process of turning specialized knowledge into a scalable international business.

In this episode, Justin Day shares his journey from navigating academic and personal challenges to building a data-driven marketing system for entrepreneurs. Growing up in Dallas, Texas, he faced early struggles with focus and self-confidence that shaped his approach to leadership and problem solving. After experiencing significant personal and professional setbacks, Justin developed structured marketing strategies designed to reduce guesswork and support scalable business growth. He discusses the importance of systems, analytics, and disciplined execution in helping business owners move beyond reactive hustle-driven models. His work emphasizes structure, clarity, and sustainable growth in modern entrepreneurship.

In this episode, Michelle Lee shares her journey from a childhood marked by frequent moves and learning challenges to building a career grounded in financial clarity and integrity. Drawn to the certainty of numbers, she found confidence in accounting before facing personal and professional crossroads that reshaped her path. During the pandemic, Michelle launched Super Accountants, a women-owned fractional CFO and dental accounting firm focused on supporting small businesses. She reflects on navigating grief, caregiving responsibilities, and reinvention while maintaining a values-driven approach to leadership. Her story highlights the role of financial transparency in helping founders build stable and sustainable companies.