Dan Ariely is an Israeli-American professor and author. He serves as a James B. Duke Professor of psychology and behavioral economics at Duke University. Ariely is the founder of the research institution The Center for Advanced Hindsight, co-founder of the companies Kayma, BEworks, Timeful, Genie and Shapa., the Chief Behavioral Economist of Qapital and the Chief Behavioral Officer of Lemonade. Ariely's TED talks have been viewed over 15 million times.
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