Isabelle Bianchi

Twelve modeltestants arrive at NYC's Bryant Park to meet host Nigel Barker and walk a pop-up runway show as they vie for spots on Team Naomi Campbell, Team Anne V. and Team Lydia Hearst.

Global leader in luxury hair care Frédéric Fekkai and the Supermodel Coaches create new looks for the modeltestants, but before the coaches can build the girls up, they'll have to strip them down for the week's campaign.

The modeltestants learn firsthand that it takes more than a pretty face to be a brand ambassador. They'll have to act in commercial shoots for fast-growing lifestyle brand Alex & Ani, but one team struggles to make the cut.

Revered male supermodel Tyson Beckford joins Naomi Campbell to mentor the modeltestants by having them walk an unusual runway in restrictive latex dresses. Designer Pamella Roland launches a new line by having the girls walk a never-before-seen dinner table runway.

Supermodel and viral video sensation Karen Elson lends her expertise to the modeltestants as they create a challenging viral video for Liebeskind handbags, but few girls manage to smile for the camera.

Is all publicity really good publicity? The modeltestants' composure is tested when they deliver a speech in front of a room full of press. When something catches the modeltestants off guard, one loses face with her coach and has a hard time recovering.