Jade Goody
Jade Cerisa Lorraine Goody was an English media personality. She was a contestant on the third series of the Channel 4 reality show Big Brother in 2002. Following her eviction from the show, Goody went on to star in her own television programmes, which in turn led to her launching a variety of products under her own name. Immediately criticised by the British press for her perceived lack of decorum and intelligence, Goody was dubbed by multiple outlets as "the most hated woman in Britain".