Launch My Line
In Launch My Line, 10 wannabe fashion designers team with 10 established professionals to create a successful fashion line from the ground up. Although the professionals are there for labor and support, the wannabes are the ones calling the shots -- and if the judges deem their line best in show, it will be "launched" and sold to the public. The winning designer will also see his or her fashions featured in an editorial spread in Lucky magazine, while their professional partner in crime will take home $50,000 for their troubles. Twin-brother designers Dean and Dan Caten of DSQUARED2 pull hosting duties, with fashion personalities Stefani Greenfield and Lisa Kline rounding out the judges' table.