The Story of Automotive Advertising, Part 2
At the beginning of the 1970s, more than 30 million cars have been produced worldwide. The automotive industry booms and fills the coffers of the advertising industry. They sell cars as lifestyle products with a dash of sex, youthfulness and dynamic. Car advertisements are colorful, flashy and imaginative. It is the beginning of the golden age for automotive advertising in the ‘70s and ‘80s.